When Amazon announced the purchase of Whole Foods Market (WFM), a new meme suddenly grabbed hold:

“Alexa, buy Whole Foods, please.” -Jeff Bezos

It quickly went from being a joke to a serious matter when everyone realized that practically the first thing Amazon did with WF was to aggressively market its various Echo products. It’s clear that BigTech firms want their respective digital assistants in as many hands as possible, because that makes better digital assistants.  Scale is everything. And its also clear that Amazon is actively trying to cultivate brand loyalty & consumer trust among its various user segments. 2+2 = CleanApp@WholeFoods.

Alexa can already be paired with smart #RoboVacs, and voice-activated in-home cleaning commands are going to get smarter & smarter. But Amazon’s billions of customers may not be quite ready for immersive home mapping, where Alexa knows where your kitchen and bedroom are, and where all your dirt is hidden.  WholeFoods offers an ideal sandbox environment for AmazonClean & third party developers.

Here’s another use case:

Just like CleanApp@Stores described, there are a lot of upsides that come from access to realtime customer-sourced CleanApp feeds. It’s not just about knowing where to send an Alexa-enabled CleanBot: it’s also about knowing why the store manager allowed the trash to lay there for hours. That’s actionable data.

If properly sandboxed in places like WholeFoods or Amazon’s massive warehouses, AlexaClean could mature into a full-fledged OS/IoT environment that powers global enterprise-grade adoption. It has the potential of being the AWS of CivicTech.

Amazon execs should see the awesome monetized potential of this; if not, we’ll be glad to explain.